{"id":2021,"date":"2016-11-25T06:15:44","date_gmt":"2016-11-25T06:15:44","guid":{"rendered":"https:\/\/educated.mn\/?p=2021"},"modified":"2021-05-29T06:07:51","modified_gmt":"2021-05-29T06:07:51","slug":"%d0%b4%d1%8d%d0%bb%d1%85%d0%b8%d0%b9%d0%bd-%d1%88%d0%b8%d0%bb%d0%b4%d1%8d%d0%b3-%d0%bd%d0%be%d0%bc%d1%8b%d0%bd-%d1%85%d1%83%d1%80%d0%b0%d0%b0%d0%bd%d0%b3%d1%83%d0%b9-%d1%86%d1%83%d0%b2%d1%80%d0%b0","status":"publish","type":"post","link":"https:\/\/educated.mn\/en\/%d0%b4%d1%8d%d0%bb%d1%85%d0%b8%d0%b9%d0%bd-%d1%88%d0%b8%d0%bb%d0%b4%d1%8d%d0%b3-%d0%bd%d0%be%d0%bc%d1%8b%d0%bd-%d1%85%d1%83%d1%80%d0%b0%d0%b0%d0%bd%d0%b3%d1%83%d0%b9-%d1%86%d1%83%d0%b2%d1%80%d0%b0\/","title":{"rendered":"\u0414\u042d\u041b\u0425\u0418\u0419\u041d \u0428\u0418\u041b\u0414\u042d\u0413 \u041d\u041e\u041c\u042b\u041d \u0425\u0423\u0420\u0410\u0410\u041d\u0413\u0423\u0419 \u0426\u0423\u0412\u0420\u0410\u041b \u21162 \u201cBLUE OCEAN STRATEGY\u201d-\u0413 \u0425\u042d\u0420\u042d\u0413\u0416\u04ae\u04ae\u041b\u042d\u0425 \u041d\u042c"},"content":{"rendered":"

\u04e8\u043c\u043d\u04e9\u0445 \u0443\u0434\u0430\u0430\u0433\u0438\u0439\u043d \u0446\u0443\u0432\u0440\u0430\u043b\u0430\u0430\u0440 \u0431\u0438\u0434 \u0442\u0443\u0441 \u043d\u043e\u043c\u044b\u043d \u0437\u043e\u0445\u0438\u043e\u0433\u0447\u0438\u0434 \u0431\u043e\u043b\u043e\u0445 \u0434\u044d\u043b\u0445\u0438\u0439\u043d \u0445\u0430\u043c\u0433\u0438\u0439\u043d \u0448\u0438\u043b\u0434\u044d\u0433 \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0439\u043d \u0441\u0443\u0440\u0433\u0443\u0443\u043b\u0438\u0443\u0434\u044b\u043d \u0436\u0430\u0433\u0441\u0430\u0430\u043b\u0442\u0430\u043d\u0434 \u0442\u043e\u0433\u0442\u043c\u043e\u043b \u0434\u044d\u044d\u0433\u04af\u04af\u0440 \u0431\u0438\u0447\u0438\u0433\u0434\u0434\u044d\u0433 INSEAD-\u044b\u043d \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u043e\u0440\u0443\u0443\u0434 \u0431\u0438\u0437\u043d\u0435\u0441 \u044d\u0440\u0445\u043b\u044d\u0433\u0447\u0438\u0434 \u0431\u043e\u043b\u043e\u043d \u0448\u0438\u043d\u044d\u044d\u0440 \u0431\u0438\u0437\u043d\u0435\u0441 \u044d\u0445\u043b\u044d\u0445\u044d\u044d\u0440 \u0437\u043e\u0440\u044c\u0436 \u0431\u0443\u0439 \u0445\u044d\u043d \u0447 \u0431\u0430\u0439 \u0437\u044d\u0440\u043b\u044d\u0433 \u043a\u0430\u043f\u0438\u0442\u0430\u043b\u0438\u0437\u043c\u0438\u0439\u043d \u0441\u043e\u043d\u0433\u043e\u0434\u043e\u0433 \u0431\u04af\u0442\u044d\u044d\u0433\u0434\u044d\u0445\u04af\u04af\u043d \u0431\u043e\u043b\u043e\u0445 \u0446\u0443\u0441\u0430\u043d \u0443\u043b\u0430\u0430\u043d \u04e9\u0440\u0441\u04e9\u043b\u0434\u04e9\u04e9\u043d\u04e9\u04e9\u0441 \u0442\u04af\u0434\u0433\u044d\u043b\u0437\u044d\u0436, \u0437\u0430\u0445 \u0445\u044f\u0437\u0433\u0430\u0430\u0440\u0433\u04af\u0439 \u043d\u043e\u043c\u0438\u043d \u0445\u04e9\u0445 \u0434\u0430\u043b\u0430\u0439\u043d \u0445\u0430\u0430 \u043d\u044d\u0433\u0442\u044d\u044d \u043d\u0443\u0443\u0433\u0434\u0430\u0436 \u0431\u0443\u0439 \u0445\u044d\u0440\u044d\u0433\u043b\u044d\u0433\u0447\u0434\u044d\u0434 \u0442\u0430\u043d\u044c \u0448\u0438\u043d\u044d \u04af\u043d\u044d \u0446\u044d\u043d\u044d (value) \u043d\u044d\u043c\u044d\u0445 \u0448\u0438\u043d\u044d \u0441\u0430\u043d\u0430\u0430 (innovation)-\u0433 \u0431\u04af\u0442\u044d\u044d\u0433\u0434\u044d\u0445\u04af\u04af\u043d, \u04af\u0439\u043b\u0447\u0438\u043b\u0433\u044d\u044d\u043d\u0434\u044d\u044d \u0448\u0438\u043d\u0433\u044d\u044d\u0445 \u0437\u0430\u043c\u0430\u0430\u0440 \u0445\u04e9\u0445 \u0434\u0430\u043b\u0430\u0439\u043d \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0439\u0433 \u0445\u044d\u0440\u044d\u0433\u0436\u04af\u04af\u043b\u044d\u0445\u0438\u0439\u0433 \u0437\u04e9\u0432\u043b\u04e9\u0436 \u0431\u0443\u0439\u0433 \u0445\u04af\u0440\u0433\u044d\u0441\u044d\u043d. \u042d\u043d\u044d \u0443\u0434\u0430\u0430\u0434 \u0431\u0438\u0434 \u0442\u0443\u0441 \u043d\u043e\u043c\u043e\u043d\u0434 \u0442\u0430\u0439\u043b\u0431\u0430\u0440\u043b\u0430\u0441\u0430\u043d \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0439\u043d \u0433\u043e\u043b \u0443\u0445\u0430\u0433\u0434\u0430\u0445\u0443\u0443\u043d\u0443\u0443\u0434\u0430\u0430\u0441 \u043d\u044d\u043c\u0436 \u0445\u043e\u0451\u0440\u044b\u0433 \u0442\u0430\u043d\u0438\u043b\u0446\u0443\u0443\u043b\u044a\u044f.<\/p>\n

\u041d\u042d\u0413\u0422:<\/strong><\/span>\u00a0\u0422\u0430\u043d\u044b \u0437\u0430\u0445 \u0437\u044d\u044d\u043b\u0434 \u043d\u044d\u0432\u0442\u0440\u04af\u04af\u043b\u044d\u0445\u044d\u044d\u0440 \u0437\u044d\u0445\u044d\u0436 \u0431\u0443\u0439 \u0431\u04af\u0442\u044d\u044d\u0433\u0434\u044d\u0445\u04af\u04af\u043d, \u04af\u0439\u043b\u0447\u0438\u043b\u0433\u044d\u044d \u0445\u04e9\u0445 \u0434\u0430\u043b\u0430\u0439\u043d \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0442\u044d\u0439 \u043d\u0438\u0439\u0446\u044d\u0436 \u0431\u0430\u0439\u0433\u0430\u0430 \u044d\u0441\u044d\u0445\u044d\u0434 \u0434\u04af\u043d \u0448\u0438\u043d\u0436\u0438\u043b\u0433\u044d\u044d \u0445\u0438\u0439\u0445 \u0441\u0445\u0435\u043c.<\/p>\n

\"\"<\/p>\n

\u042d\u043d\u044d\u0445\u04af\u04af \u0441\u0445\u0435\u043c\u0442 \u04af\u0437\u04af\u04af\u043b\u0441\u044d\u043d\u0447\u043b\u044d\u043d \u0430\u043b\u0438\u0432\u0430\u0430 \u0431\u0438\u0437\u043d\u0435\u0441 \u044d\u0440\u0445\u043b\u044d\u0433\u0447 \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0439\u043d \u0441\u0430\u043d\u0430\u0430\u0433\u0430\u0430 \u0431\u043e\u0434\u0438\u0442\u043e\u043e\u0440 \u0445\u044d\u0440\u044d\u0433\u0436\u04af\u04af\u043b\u044d\u0445\u044d\u044d\u0440 \u0446\u0430\u0433, \u043c\u04e9\u043d\u0433\u04e9, \u0445\u04af\u0447 \u0445\u04e9\u0434\u04e9\u043b\u043c\u04e9\u0440\u04e9\u04e9 \u0437\u0430\u0440\u0446\u0443\u0443\u043b\u0430\u0445\u0430\u0430\u0441\u0430\u0430 \u04e9\u043c\u043d\u04e9 \u0434\u0430\u0440\u0430\u0430\u0445 \u0434\u04e9\u0440\u0432\u04e9\u043d \u0430\u0441\u0443\u0443\u0434\u043b\u044b\u043d \u0445\u04af\u0440\u044d\u044d\u043d\u0434 \u0434\u04af\u043d \u0448\u0438\u043d\u0436\u0438\u043b\u0433\u044d\u044d \u0445\u0438\u0439\u0445 \u0445\u044d\u0440\u044d\u0433\u0442\u044d\u0439. \u04ae\u04af\u043d\u0434:<\/p>\n

– \u0425\u0443\u0434\u0430\u043b\u0434\u0430\u043d \u0430\u0432\u0430\u0433\u0447\u0438\u0439\u043d \u0445\u044d\u0440\u044d\u0433\u0446\u044d\u044d (Buyer Utility),
\n– \u04ae\u043d\u044d (Price),
\n– \u04e8\u0440\u0442\u04e9\u0433 \u0437\u0430\u0440\u0434\u0430\u043b (Cost),
\n– \u0411\u043e\u0434\u0438\u0442\u043e\u043e\u0440 \u0445\u044d\u0440\u044d\u0433\u0436\u04af\u04af\u043b\u044d\u0445 \u0431\u043e\u043b\u043e\u043c\u0436 (Adoption) \u0437\u044d\u0440\u044d\u0433 \u0431\u0430\u0433\u0442\u0430\u043d\u0430.<\/p>\n

\u042d\u0434\u0433\u044d\u044d\u0440\u0438\u0439\u0433 \u0442\u0443\u0441 \u0431\u04af\u0440\u0442 \u043d\u044c \u0430\u0432\u0447 \u04af\u0437\u044c\u0435.
\n1. \u0422\u0430\u043d\u044b \u0441\u0430\u043d\u0430\u0430\u0447\u0438\u043b\u0441\u0430\u043d \u0431\u0438\u0437\u043d\u0435\u0441 \u0445\u0443\u0434\u0430\u043b\u0434\u0430\u043d \u0430\u0432\u0430\u0433\u0447\u0434\u0430\u0434\u00a0\u04e9\u04e9\u0440 \u0437\u04af\u0439\u043b\u044d\u044d\u0440 \u043e\u0440\u043b\u0443\u0443\u043b\u0430\u0448\u0433\u04af\u0439 \u0445\u044d\u0440\u044d\u0433\u0446\u044d\u044d\u0433\u00a0\u0431\u0438\u0439 \u0431\u043e\u043b\u0433\u043e\u0436 \u0447\u0430\u0434\u0430\u0445 \u0443\u0443? \u04ae\u0433\u04af\u0439 \u0431\u043e\u043b \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0439\u043d \u0441\u0430\u043d\u0430\u0430\u0433\u0430\u0430 \u0434\u0430\u0445\u0438\u043d \u0442\u0443\u043d\u0433\u0430\u0430\u0433\u0430\u0430\u0440\u0430\u0439. \u0422\u0438\u0439\u043c \u0431\u043e\u043b \u0434\u0430\u0440\u0430\u0430\u0433\u0438\u0439\u043d \u0430\u0441\u0443\u0443\u043b\u0442\u0430\u043d\u0434 \u0445\u0430\u0440\u0438\u0443\u043b\u0430\u0430\u0440\u0430\u0439.
\n2. \u0422\u0430\u043d\u044b \u0441\u0430\u043d\u0430\u043b \u0431\u043e\u043b\u0433\u043e\u0436 \u0431\u0430\u0439\u0433\u0430\u0430 \u04af\u043d\u044d \u0445\u0443\u0434\u0430\u043b\u0434\u0430\u043d \u0430\u0432\u0430\u0433\u0447\u0434\u044b\u043d\u00a0\u0434\u0438\u0439\u043b\u044d\u043d\u0445 \u0445\u044d\u0441\u044d\u0433\u0442 \u0445\u04af\u0440\u0442\u044d\u044d\u043c\u0436\u0442\u044d\u0439\u00a0\u0431\u0430\u0439\u0436 \u0447\u0430\u0434\u0430\u0445 \u0443\u0443? \u04ae\u0433\u04af\u0439 \u0431\u043e\u043b \u0442\u043e\u0433\u0442\u043e\u043e\u0441\u043e\u043d \u04af\u043d\u044d\u044d \u0434\u0430\u0445\u0438\u043d \u0442\u0443\u043d\u0433\u0430\u0430\u0433\u0430\u0430\u0440\u0430\u0439. \u0422\u0438\u0439\u043c \u0431\u043e\u043b \u0434\u0430\u0440\u0430\u0430\u0433\u0438\u0439\u043d \u0430\u0441\u0443\u0443\u043b\u0442\u0430\u043d\u0434 \u0445\u0430\u0440\u0438\u0443\u043b\u0430\u0430\u0440\u0430\u0439.
\n3. \u0422\u0430\u043d\u044b \u0441\u0430\u043d\u0430\u043b \u0431\u043e\u043b\u0433\u043e\u0436 \u0431\u0443\u0439 \u04af\u043d\u044d \u0442\u0430\u043d\u0430\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0434 \u04af\u0439\u043b\u0434\u0432\u044d\u0440\u043b\u044d\u043b\u0438\u0439\u043d \u0437\u0430\u0440\u0434\u043b\u0430\u0430 \u0445\u0430\u0441\u0430\u0430\u0434 \u0446\u0430\u0430\u043d\u0430 \u043d\u044c\u00a0\u0431\u043e\u043b\u043e\u043c\u0436\u0438\u0439\u043d \u0430\u0448\u0438\u0433 \u0433\u0430\u0440\u0430\u0445\u0430\u0430\u0440 \u0445\u044d\u043c\u0436\u044d\u044d\u043d\u0434 \u0442\u043e\u0433\u0442\u043e\u0436 \u0447\u0430\u0434\u0430\u0436 \u0431\u0430\u0439\u043d\u0430 \u0443\u0443? \u0422\u0430 \u0431\u04af\u0442\u044d\u044d\u0433\u0434\u044d\u0445\u04af\u04af\u043d, \u04af\u0439\u043b\u0447\u0438\u043b\u0433\u044d\u044d\u043d\u0438\u0439\u0445\u044d\u044d \u04af\u043d\u0438\u0439\u0433 \u0442\u043e\u0433\u0442\u043e\u043e\u0445\u0434\u043e\u043e \u0437\u04e9\u0432\u0445\u04e9\u043d \u0437\u0430\u0440\u0434\u0430\u043b\u0434 \u0441\u0443\u0443\u0440\u0438\u043b\u0430\u0445 \u043d\u044c \u0442\u0443\u0439\u043b\u044b\u043d \u0431\u0443\u0440\u0443\u0443 \u0448\u04af\u04af. \u041c\u04e9\u043d \u0445\u0443\u0434\u0430\u043b\u0434\u0430\u043d \u0430\u0432\u0430\u0433\u0447\u0434\u044b\u043d \u0434\u0438\u0439\u043b\u044d\u043d\u0445 \u0445\u044d\u0441\u044d\u0433\u0442 \u0445\u04af\u0440\u0442\u044d\u044d\u043c\u0436\u0442\u044d\u0439 \u0431\u0430\u0439\u043b\u0433\u0430\u0445 \u0433\u044d\u044d\u0434 \u04af\u043d\u044d\u044d \u0437\u043e\u0445\u0438\u043e\u043c\u043b\u043e\u043e\u0440 \u0431\u0430\u0433\u0430 \u0442\u043e\u0433\u0442\u043e\u043e\u0436, \u0438\u043d\u0433\u044d\u0445\u0438\u0439\u043d \u0442\u0443\u043b\u0434 \u0431\u04af\u0442\u044d\u044d\u0433\u0434\u044d\u0445\u04af\u04af\u043d, \u04af\u0439\u043b\u0447\u0438\u043b\u0433\u044d\u044d\u043d\u0438\u0439\u0445\u044d\u044d \u0447\u0430\u043d\u0430\u0440\u044b\u0433 \u0431\u0443\u0443\u0440\u0443\u0443\u043b\u0430\u0445 \u0442\u0443\u0445\u0430\u0439 \u0431\u043e\u0434\u043e\u0436 \u0431\u0430\u0439\u0433\u0430\u0430 \u0431\u043e\u043b \u0431\u0430\u0441 \u043b \u0431\u0443\u0440\u0443\u0443. \u04ae\u04af\u043d\u0438\u0439 \u043e\u0440\u043e\u043d\u0434 \u0442\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0439\u043d \u0441\u0430\u043d\u0430\u0430\u0433\u0430\u0430 \u0434\u0430\u0445\u0438\u043d \u0431\u043e\u0434\u043e\u0436 \u04af\u0437\u044d\u044d\u0440\u044d\u0439. \u0425\u0430\u0440\u0438\u043d \u0442\u0430\u043d\u044b \u0445\u0443\u0434\u0430\u043b\u0434\u0430\u043d \u0430\u0432\u0430\u0433\u0447\u0434\u0430\u0434 \u0441\u0430\u043d\u0430\u043b \u0431\u043e\u043b\u0433\u043e\u0445\u043e\u043e\u0440 \u0437\u043e\u0440\u044c\u0436 \u0431\u0443\u0439 \u04af\u043d\u044d, \u0442\u0430\u043d\u044b\u0433 \u0431\u04af\u0442\u044d\u044d\u0433\u0434\u044d\u0445\u04af\u04af\u043d, \u04af\u0439\u043b\u0447\u0438\u043b\u0433\u044d\u044d\u0433\u044d\u044d \u0447\u0430\u043d\u0430\u0440\u0442\u0430\u0439 \u04af\u0439\u043b\u0434\u0432\u044d\u0440\u043b\u044d\u0445\u0438\u0439\u043d \u0437\u044d\u0440\u044d\u0433\u0446\u044d\u044d \u0431\u0438\u0437\u043d\u0435\u0441\u0442\u044d\u044d \u0447 \u0431\u043e\u043b\u043e\u043c\u0436\u0438\u0439\u043d \u0430\u0448\u0438\u0433 \u0430\u0432\u0447\u0440\u0430\u0445\u0430\u0430\u0440 \u0445\u044d\u043c\u0436\u044d\u044d\u043d\u0434 \u0442\u043e\u0433\u0442\u043e\u0436 \u0447\u0430\u0434\u0430\u0436 \u0431\u0430\u0439\u0432\u0430\u043b \u0434\u0430\u0440\u0430\u0430\u0433\u0438\u0439\u043d \u0430\u0441\u0443\u0443\u043b\u0442\u0430\u043d\u0434 \u0445\u0430\u0440\u0438\u0443\u043b\u0430\u0430\u0440\u0430\u0439.
\n4. \u0422\u0430 \u0431\u043e\u043b\u043e\u043d \u0442\u0430\u043d\u0430\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0439\u043d \u0441\u0430\u043d\u0430\u0430\u0433\u0430\u0430 \u0448\u0443\u0443\u0434\u00a0\u0431\u043e\u0434\u0438\u0442\u043e\u043e\u0440 \u0445\u044d\u0440\u044d\u0433\u0436\u04af\u04af\u043b\u044d\u0445 \u0447\u0430\u0434\u0430\u0432\u0445, \u0447\u0430\u0434\u0430\u043c\u0436\u0442\u0430\u0439 \u044e\u0443? \u0425\u044d\u0434\u0438\u0439\u0433\u044d\u044d\u0440 \u0442\u0430\u043d\u044b \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0439\u043d \u0441\u0430\u043d\u0430\u0430 \u044d\u0445\u043d\u0438\u0439 \u0433\u0443\u0440\u0432\u0430\u043d \u0448\u0430\u043b\u0433\u0443\u0443\u0440\u044b\u0433 \u0434\u0430\u0432\u0441\u0430\u043d \u0447 \u0433\u044d\u0441\u044d\u043d, \u044f\u0433 \u0431\u043e\u0434\u0438\u0442 \u0431\u0430\u0439\u0434\u0430\u043b \u0434\u044d\u044d\u0440 \u0442\u0430\u043d\u044c\u0434 \u0442\u0443\u0445\u0430\u0439\u043d \u0441\u0430\u043d\u0430\u0430\u0433\u0430\u0430 \u0431\u043e\u0434\u0438\u0442\u043e\u043e\u0440 \u0445\u044d\u0440\u044d\u0433\u0436\u04af\u04af\u043b\u044d\u0445\u044d\u0434 \u0442\u0430\u043d\u044c \u0448\u0430\u0430\u0440\u0434\u043b\u0430\u0433\u0430\u0442\u0430\u0439 \u0445\u04af\u043d \u0445\u04af\u0447, \u0442\u0435\u0445\u043d\u0438\u043a \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438, \u0445\u04e9\u0440\u04e9\u043d\u0433\u04e9 \u043c\u04e9\u043d\u0433\u04e9 \u0434\u0443\u0442\u043c\u0430\u0433 \u0431\u0430\u0439\u0433\u0430\u0430 \u044e\u043c \u0431\u0438\u0448 \u0431\u0438\u0437? \u0422\u0438\u0439\u043c \u0431\u043e\u043b \u044d\u043d\u044d \u043c\u044d\u0442 \u0430\u0441\u0443\u0443\u0434\u043b\u0443\u0443\u0434\u0430\u0430 \u044d\u0445\u044d\u043b\u0436 \u0448\u0438\u0439\u0434\u0441\u044d\u043d \u043d\u044c \u0437\u04e9\u0432 \u0430\u043b\u0445\u0430\u043c \u0431\u043e\u043b\u043d\u043e \u0448\u04af\u04af.<\/p>\n

\u0414\u044d\u044d\u0440\u0445 \u0434\u04e9\u0440\u0432\u04e9\u043d \u0430\u0441\u0443\u0443\u0434\u043b\u044b\u043d \u0445\u04af\u0440\u044d\u044d\u043d\u0434 \u04e9\u04e9\u0440\u0438\u0439\u043d \u0431\u0438\u0437\u043d\u0435\u0441\u0438\u0439\u043d \u0441\u0430\u043d\u0430\u0430\u043d\u0434\u0430\u0430 \u0434\u04af\u043d \u0448\u0438\u043d\u0436\u0438\u043b\u0433\u044d\u044d \u0445\u0438\u0439\u0436, \u0445\u04af\u0440\u044d\u0445\u044d\u044d\u0440 \u0437\u043e\u0440\u044c\u0436 \u0431\u0443\u0439 \u0445\u044d\u0440\u044d\u0433\u043b\u044d\u0433\u0447\u0438\u0434\u0434\u044d\u044d \u0448\u0438\u043d\u044d \u04af\u043d\u044d \u0446\u044d\u043d\u0438\u0439\u0433 \u0431\u043e\u043b\u0433\u043e\u0445, \u0448\u0438\u043d\u044d\u043b\u044d\u0433 \u0431\u04af\u0442\u044d\u044d\u0433\u0434\u044d\u0445\u04af\u04af\u043d, \u04af\u0439\u043b\u0447\u0438\u043b\u0433\u044d\u044d \u0445\u04af\u0440\u0433\u044d\u0445 \u0437\u0430\u043c\u0430\u0430\u0440 \u0445\u04e9\u0445 \u0434\u0430\u043b\u0430\u0439\u043d \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0439\u0433 \u0445\u044d\u0440\u044d\u0433\u0436\u04af\u04af\u043b\u0436 \u0447\u0430\u0434\u0430\u0436 \u0431\u0430\u0439\u0433\u0430\u0430 \u044d\u0441\u044d\u0445\u044d\u044d \u043d\u044f\u0433\u0442\u043b\u0430\u0430\u0434 \u04af\u0437\u044d\u044d\u0440\u044d\u0439.<\/p>\n

\u0425\u041e\u0401\u0420\u0422: <\/strong><\/span>\u0425\u044d\u0440\u044d\u0433\u043b\u044d\u0433\u0447\u0434\u044d\u044d \u0442\u0430\u043d\u044c\u0436 \u043c\u044d\u0434\u044d\u0445 \u0430\u0440\u0433\u0430\u0447\u043b\u0430\u043b.<\/p>\n

\"\"<\/p>\n

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\"\"<\/p>\n

\n

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\u0445\u044d\u0440\u044d\u0433\u043b\u044d\u0433\u0447\u0434\u044d\u0434 \u0442\u0430\u043d\u044c \u0448\u0438\u043d\u044d \u04af\u043d\u044d \u0446\u044d\u043d\u044d (value) \u043d\u044d\u043c\u044d\u0445 […]<\/p>\n","protected":false},"author":1,"featured_media":2034,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[53,55,54],"tags":[],"class_list":["post-2021","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-53","category-55","category-54"],"yoast_head":"\n\u0414\u042d\u041b\u0425\u0418\u0419\u041d \u0428\u0418\u041b\u0414\u042d\u0413 \u041d\u041e\u041c\u042b\u041d \u0425\u0423\u0420\u0410\u0410\u041d\u0413\u0423\u0419 \u0426\u0423\u0412\u0420\u0410\u041b \u21162 \u201cBLUE OCEAN STRATEGY\u201d-\u0413 \u0425\u042d\u0420\u042d\u0413\u0416\u04ae\u04ae\u041b\u042d\u0425 \u041d\u042c - Educated<\/title>\n<meta name=\"robots\" content=\"index, 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